FARA Cycling is a Norwegian cycling brand focussed on creating a unique purchasing experience when shopping for your next bike. Our goal is to win a place in the hearts of passionate cyclists world-wide by building from our strong Scandinavian values and creating a lasting bonds with our most important aspect – you the customer.

Last November saw FARA Cycling CEO Jeff Webb and former Italian Pro Cyclist Cristian Auriemma tackle the 1150km BikingMan Ultra race on the relatively undiscovered island of Taiwan. Read more about their mental and physical adventure in our latest Journal post!

We're giving us all an amazing Christmas Present by launching our brand new website on the eve of that special day.